Blu Spas was born from an idea to create a balance of analytical and creative approaches to spa development and operations.
We believe that developing, and…ultimately, operating, a spa requires a healthy balance of left brain and right brain skills, much like most artistic projects. It's the creative side that innovates, transcends, and inspires, but the analytical side that gives structure, context, and function.
Over the past 25 years of our involvement in more than 250 spas throughout 25 countries, Blu Spas' extensive spa business advisory services, facility design concepts, project planning, spa programming, and operational services, are internationally recognized for innovations, establishing standards for luxury spas, proven revenue earnings and cost-base planning.
As full-service spa consultants catering to developers, owners, and operators of leading hotels, resorts, spas, and mixed-use / residential projects worldwide, the scope of services provided for our clients covers every aspect of their business needs from spa concept development to management. While our long-standing design mantra has been to create the “ultimate sensory sanctuary,” our commitment has been to balance our design and planning strengths with seasoned operational expertise and an overall dedication to sustainable facility and operational planning.
Blu Spas, Inc., an international spa design, consulting, and management company, is an industry leader in award-winning spas. With corporate headquarters in Whitefish, Montana and an ancillary office in Los Angeles, the company continues to build on their reputation for creating notable spas for exceptional hotels, resorts and real estate developments worldwide. Principals Cary Collier and Doug Chambers have participated in over 250 innovative projects in 25 countries and have one of the most respected portfolios of any consulting firm in the industry today.
Whether it's design and concept planning, management and training, spa menu and product line development, or creating a standard operations and marketing manual, the firm delivers extraordinary talent, diverse experience, and a commitment to implementing the client's vision. Collier and Chambers share the long-standing common goal of creating extraordinary sensory and service experiences for spa guests. “A successful project reflects a balance of inspirational design, effective operational planning and financial acumen,” says Collier. “Our equal attention to these diverse disciplines assures that the spa becomes a vital component for the property, not merely another hotel/resort amenity.”
Blu Spas, an international Spa Design, Consulting, and Management
company, was founded by principals Cary Collier and Doug Chambers in 2001.
Cary and Doug recruited some of the best talent in Spa and Salon design and
management, creating an experienced team capable of producing turn‐key
Spa business solutions.
Blu Spas' ongoing commitment is to deliver innovative designs that translate into unique, world-class environments that provide extraordinary sensory and service experiences for guests. With over 250 distinctive projects in 25 countries, The Blu Spas group is an industry leader for award-winning spas.
Cary, a native Texan with degrees in Marketing and Finance, has held positions as Managing Director, Director of Projects, or Spa Designer and Planner for spa projects around the world since 1984. He started his own consulting company in 1988, and is concurrently Principal of Blu Spas Inc. - an international spa design, consulting, and management company -and Principal of Collier & Collier Spas; both companies are industry leaders in award-winning spas.
With his wife and partner Kim, they founded Collier & Collier Spas in 1990, whilst living in Hong Kong and Bali are credited with pioneering the spa industry in Asia. Cary has worked on over 250 spa projects in 25 countries planning, designing and managing spas for owners and developers of hospitality, residential, mixed-use, and retail projects. Most of these spa assignments have been start-ups or renovations for upscale hotels and resorts, ranging in size from 25 rooms to 3000 rooms.
Cary was one of the founders of the ISPA (International Spa Association) Asia Pacific and served as Vice President on the Board of Directors and Advisory Board for Asian Spa Summits. He has been a speaker and panelist for Cornell University’s spa conferences, Global Spa Summits in New York City, General Manager and Spa Director conferences for Four Seasons and Marriott, and for ISPA conferences in the USA and Asia. Collier also served on the Spa Industry Advisory Board for the Sanijet Corporation (pipeless hydrotherapy technology and bathing). In design collaboration with Sanijet, the ‘Cary Collier Collection’ of luxury whirlpool spa baths was launched in 2006. In 2007, the ‘Cary Collier Collection’ expanded to include spa loungers and treatment tables from Living Earth Crafts for spas, hotels and resorts.
Cary contributed as an advisor for the publications Tropical Spas of Asia (1999) and 100 Best Spas in the World (2001) and has been featured in, or authored, contributed to numerous articles for spa, lifestyle, hospitality, design and travel magazine publications.
He has also served as a selected member of the City Planning Board of Whitefish, the Whitefish Lake & Lakeshore Protection Committee, Board of Directors for the North Valley Music School, and currently serves on the Whitefish High School – Facility Planning and Oversight Committee, in Montana.
Cary resides with his wife Kim, and their daughters, Cierra and Asia, in Montana.
Doug Chambers has been involved in the spa and salon industry for more than sixteen years. A business lawyer by training, he has been intimately involved in all phases of the industry, from start-up through operation and expansion of spas, salons, and product companies. He is currently co-owner of Blu Spas, an international spa design, consulting, and management company that is an industry leader in award-winning spas.
He has been a principal force in the creation and expansion of Yamaguchi Enterprises, Inc., a spa and salon organization with six locations in Southern California. Doug's experience in the industry includes project planning, with special emphasis on feasibility analysis and concept development, and all phases of operations, including pre-opening, lease negotiations, financial planning, fiscal overview, employment matters, compensation schedules, litigation, marketing, advertising, and public relations. He has had primary responsibility for identifying, negotiating, and implementing expansion opportunities.
Doug has been key in the creation and advancement of product branding and has had principal responsibility for all phases of the design, development, manufacturing, marketing, and distribution of an extensive line of hair, spa, and skin products. Chambers contributed as an advisor for Billy Yamaguchi Feng Shui Beauty (released 2004). He recently served as a creative consultant for Royal Caribbean Cruises. He was a panelist on the topic of technical innovation for the spa industry at the Global Spa Summit and on the topic of spas as amenities for gaming and casino resorts at the Gaming and Casino Conference held in Atlantic City. Chambers has authored or contributed to several articles for spa and salon industry publications.
Doug lives in Los Angeles with his wife and his small herd of children.
Kim Collier, a team member of Blu Spas, provides expertise for spa & wellness products and product & treatment development.
Kim brings 25years of expertise as partner in Collier & Collier Spas since 1991, International Spa Director, Managing Director,USA Certified Massage Therapist, Australian Trained Esthetician, and currently working toward Holistic Health Practitioner Certification.
With a rich respect and solid understanding of wellness and healing, Kim offers our clients trend-setting product development and placement, news worthy spa treatment menus, selection of the highest quality products and retail, and team collaboration for a property to reach its highest financial potential.
Lisa, a native of Vermont, has dedicated her life to the pursuit of health, wellness and adventure. She received her undergraduate degree in Commercial Recreation Management from the State University of New York and a Masters in Holistic Health Education from the John F. Kennedy University in California.
She held positions as General Manager at The Lodge at Skylonda (Conde Nast Traveler Magazine "Hot List" 1998 and 1999) and Director of Operations for sister properties The Post Ranch Inn in Big Sur, California, and Jean-Michel Cousteau Resort in Fiji from 1993-1999. Lisa is also certified as a personal trainer and yoga instructor (ACSM - American College of Sports Medicine, Yoga Fit) and has owned her own hiking and wellness company.
Lisa's expertise is in concept design, operations set-up, spa service, product development and management consulting. She has promoted and educated within the spa and wellness industry through features in Travel & Leisure, Shape and Conde Nast Traveler magazines and appearances on E! Entertainment and LifeStyles television programs.
She enjoys all outdoor adventure including hiking, backpacking and whitewater kayaking. Lisa lives in Colorado with her husband David and two sons, Connor and Quinn.
Brian has been working with Blu Spas since early 2004, and has shown a proclivity toward Spa design and function. Though he brings with him 10 years of experience in management, he currently aids in the programming and design phases of Blu Spas' design division, working with the Architects and Engineers of projects regarding the intricacies of Spa design.
A partial listing of projects Brian has been involved with since joining
Blu Spas include the Spas at:
Arizona Biltmore- Scottsdale, AZ
Evian Spa- Shanghai, China
Four Seasons Bahrain- Manama, Bahrain
Four Seasons Doha Pearl- Doha, Qatar
Four Seasons Gate of Kuwait- Kuwait City, Kuwait
Four Seasons Jebel Sifah- Sultanate of Oman
Four Seasons Luxor- Luxor, Egypt
Four Seasons Madinaty- Cairo, Egypt
Four Seasons Marrakech- Marrakech, Morocco
Four Seasons Maui- Wailea, HI
Four Seasons Seattle- Seattle, WA
Four Seasons St. Louis- St. Louis, MI
Heathman Hotel- Kirkland, WA
Imperial Palace Biloxi- Biloxi, MS
Kukui Ula Resort- Kauai, HI
Palms Place- Las Vegas, NV
Red Rock Resort- Las Vegas, NV
Ritz Carlton Dubai- Dubai, U.A.E.
Ritz Carlton West Palm Beach- West Palm Beach, FL
Salishan Lodge- Gleneden Beach, OR
Waldorf Astoria New York- New York City, NY
Brian enjoys a variety of mountain sports with his wife, Antoinette, in Whitefish, Montana.
Chris Tyler is a licensed architect with over thirty years of experience, and has spent twenty of those years in private practice. He is currently president of Tyler Design, an architectural consulting firm in Scottsdale, Arizona.
He has also held design positions with some of the most prestigious hospitality design firms in the world, including WATG and Creative Kingdom, where he was involved in planning and conceptual design for hotels, resorts, entertainment, and casino projects in the US and internationally.
Chris also is currently involved in furniture and lighting design. His product lines have been selected and installed in many high-end hotels and resorts across the US and the Pacific, and are also being sold at retail stores across the US.
The current focus of his practice is in the planning and conceptual design of spa and related hospitality projects, and he has worked together with Blu Spas on over sixty spa projects worldwide.
"For design concepts,
our starting point is simple: create a sensory sanctuary that stimulates
mind, body, and soul." Cary Collier, director
Over the course of Blu Spas’ more than ten decades of spa experience, our team has had the unique opportunity to work on spa projects of nearly every imaginable configuration, setting, size, culture, and theme. Blu Spas offers a comprehensive scope of services, tailored to meet the specific needs of each individual project.
Our objective of delivering services designed to exceed expectations has led to several of our projects being recognized as being among the world’s finest spas. Click on the navigation at the top of this page to explore our projects
San Diego, California
Not just a spa, but a work of art Not only a work of art, but a profit center More than a profit center, an experience for your guests
Our Blu Spas team has well over 100 years combined experience in distinctive design, spa operation, spa business analysis, treatment development, and training; we’ve applied this expertise and experience to more than 250 spas in 25 countries. Our history of addressing conceptual, development, strategic, and operational spa matters, coupled with an in-depth familiarity of differing cultures, products and treatments, provide Blu Spas with the rare ability to infuse commercial viability and inspirational design, functionality, treatments, and products into each of our projects.
Throughout our history of creating world-class spas around the globe, we have been recognized for capturing authentic and marketable qualities from the local culture, and delivering distinctive spa facilities and guest experiences. Our efforts have led to the unveiling some of the best spas in the world.
In collaboration with your assigned project team, our goal through each phase of the project will be to help you make the critical decisions in the overall scope, concept, size and offerings of the spa within the agreed-upon timeframes.
Consistently, our spa designs reflect not only sensual, innovative approaches, but also clever attention to function and operational practicality.
Blu Spas will prepare a comprehensive study of those specific factors likely to directly influence the financial feasibility of the proposed project. With the objective of establishing market-driven solutions while creating a distinctive and unique spa concept, our efforts typically include:
While it’s the creative side of our team that breathes the soul into our spas, it’s the analytical side that assures our spas are functional and, ultimately, best positioned for profitability.
For pre-opening, our team is poised to address every detail necessary to get your spa open and fully operational. Our range of offerings includes:
Blu Spas will provide pre-opening remote support will be provided to on-site spa leadership and hotel management to address pertinent time-sensitive issues affecting the launch of the spa or spa-related issues.
For post-opening, we offer a variety of solutions to address the specific needs of a project, from single issue support, to on-going management support or assistance, to full time management.
Blu Spas offers a comprehensive range of spa business evaluation services, designed to give owners and operators of spas a realistic assessment of their current operation. By using key performance indicators and benchmarks, Blu Spas will provide strategies and processes designed to strengthen the spa operationally and financially, and ultimately increase opportunities for greater profit, success, and long-term sustainability. Our Spa Advisory services include:
"Cary Collier is responsible for the stunning spa at the Bali Four Seasons." -"How to Build a Better Spa"; Departures January/February 2003
Blu Spas is regularly featured in numerous publications. Here is a sampling of some of our press.
"We encourage collaboration with the project architects, interior designers, project managers and the client to bring the concept together. It's a reference point for project planning and operational decisions."
"Spa L'Auberge at the elegant L'Auberge Del Mar oceanside resort debuted in June, just in time for SoCal's busy summer season... Created to emulate an inviting beach cottage, the spa is a stand-alone haven for hotel guests and locals alike who are looking for a blissful, beachy retreat."
"...perhaps the most impressive element of Palms Place Hotel & Spa is the 50,000-square-foot Drift Spa, which boasts Las Vegas's first and, so far, only hammam..."
Turkish and Roman treatments are the focus of Drift Spa at Palms Place. The 50,OOO-square-foot facility, which opened in March, has an interior designed by Yabu Pushelberg and features 20 treatment rooms, open air cabanas and a hammam- a Turkish bath where heated stone slabs combine with steam and "healing aromas." Designed by Cary Collier of Blu Spas, the domed hammam features sexy curves, mood lighting and intricate tile mosaics. Working with Palms Place owner George Maloof, Collier's role was to launch the spa program and support a project team with design and technical information.
"One of the design mantras of our company for the past 20 years has been "create sensory sanctuaries that are in harmony with the culture and location." Notwithstanding the consumer demand and marketing value of a spa's commitment to green, the snowballing interest in green development has created a growing number of options- more affordable and more varied than ever before- that address environmentally conscious solutions in spa design."
"With its modern, clean design, youthful appeal, and simple menu, Benu Spa & Salon is not your mother's day spa, which is entirely the point, according to its founders... Doug Chambers and Cary Collier of Blu Spas (Whitefish, MT) [created] a haven that less experienced spa-goers would embrace."
"A successful spa experience provides a break from endless manmade distractions in order to connect with the Earth and the purity of its elements... an imperative that Ankrom Moisan Associated Architects, working with spa consultant Cary Collier, followed to the letter while designing the spa at Salishan Resort in Gleneden Beach, Oregon."
"Rest and relaxation are easily achieved at the ultrastylish Spa at Red Rock... Planned by Cary Collier... The Spa at Red Rock Las Vegas provides an elegant setting for its world-class amenities."
"...Blu Spas partners Cary Collier and Doug Chambers...have won acclaim for designing and operating award-winning spas for five-star properties around the globe..."
"International consultancy Blu Spas has designed and opened spas for clients ranging from Four Seasons Hotels to the Bob Marley family."
"The future of spas, from a design perspective, will influence how we take care of ourselves and each other... The bottom line is simplicity. Help people find their power and their joy by design and service. Second, take into consideration environmental conservation, entertainment programming for the senses, escape chambers, visual habitats, sensory gathering places, connections with nature, evolved physical and virtual design settings for integrated medical, wellness, and lifestyle solutions, healing water technology, innovations in sound, light and imaging therapy."
"...the Amrita Spa at Raffles City... features a design concept that looks to nature for inspiration. Using water elements, unique lighting, and a variety of finishes such as timber and stone, the three-story spa provides a welcome retreat from the outside world."
Collaboration is an important part of what we do and an important part of any successful spa project. Customarily, we have the good fortune of collaborating with some of the world’s best architects, interior designers, engineers, landscape architects, and project managers.
555 (Chicago, IL)
Anderson Miller Ltd (Bloomfield Hills, MI)
Backen Gillam Architects (Sausalito, CA)
BAMO (San Francisco, CA)
BBG-BBGM Architects (New York, NY)
Bergman Walls & Associates, Ltd. (Las Vegas, NV)
Bilkey Llinas Design (Palm Beach, FL)
Brayton Hughes Design Studios (San Francisco/ London)
Design 5280 (Denver,CO)
Design Studio Ltd. (Portland, OR)
Didier Lefort Architects (Billancourt, France)
Diego Villaseñor Arquitectos Associados (Mexico City)
Duncan & Miller Design (Dallas, TX)
EDSA (Los Angeles, CA)
Frank Nicholson Incorporated (Acton, MA)
Friedmutter Group (Las Vegas, NV / Newport Beach, CA)
GA Design (London, UK / Budapest, Hungary)
Hirsch Bedner Associates (Singapore, Shanghai)
HKS Architects (Dallas, TX / San Francisco, CA)
Jerde Partnership (Los Angeles, CA)
Kerry Hill Architects (Singapore)
Klai Juba Architects (Las Vegas, NV)
Knapp Interiors, Inc. (West Hollywood, CA)
Marnell Corrao Associates (Las Vegas, NV)
Michael Graves & Associates (New York, NY)
Morrison Seifert Murphy (Dallas, TX)
NBBJ Architects (Seattle, WA)
Neri & Hu (Shanghai, China)
One Leisure (Toronto, CA)
OZ Architects Inc. (Scottsdale, AZ)
Peddle Thorp Architects (Melbourne, Australia)
Pierre-Yves Rochon (Chicago/Paris)
Ralph Gentile Architects (Los Angeles, CA)
Remedios Studio (CA & Hong Kong)
Rottet Studio (New York)
RTKL (Los Angeles, CA / Miami, FL)
SB Architects (San Francisco, CA & Miami, FL)
SFA Design (Santa Barbara, CA)
Skidmore, Owings & Merrill (New York, NY)
Smallwood, Reynolds, Stewart, Stewart (Dubai, UAE / Singapore)
SWA Group (Dallas, TX / Houston, TX)
Steelman Partners (Las Vegas, NV)
Three Architecture (Dallas, TX)
Vallone Design (Scottsdale, AZ)
WATG Architects (Irvine, CA / Honolulu, HI / London, UK)
Wilson Associates (Los Angeles, CA / Dallas, TX / Singapore)
WZMH Architects (Toronto, Canada)
XTEN Architecture (CA & Switzerland)
Yabu Pushelberg (New York, NY)
YWS Architects (Las Vegas, NV)
Zurcher Architects (San Jose, Costa Rica)